Restaurants · Website, management software and social media
VinCarne by Dixie
A steakhouse in Vomero, Naples, with an 850°C broiler. We made the website where guests book, the software the floor and kitchen use every evening, and their social media.
Visit the website (opens in a new tab)- Dixie, Naples
- Website, management software, social media
- Italian and English
- Live
The website · every section, one after the other
The management software · InTasca Restaurant, sample data
Social media · content for Instagram and TikTok
The brief
The dining room, HACCP, the till and loyalty cards lived in separate tools, between notebooks and Excel. The website did not do the place justice and bookings came in by phone.
They needed a website that told the story of the meat and the broiler and let people book in a few seconds, and one system for the floor, the kitchen and the owner, connected to the website.
What we did
1 · The website
What the guest sees
Online booking
A table in a few seconds, even without an account, with automatic confirmation and reminder.
Menu, wines and breeds
A browsable menu with allergens, and pages on the broiler and on the cattle breeds.
AI sommelier
A chat that suggests the wine starting from the restaurant's real wine list.
Loyalty card
Guests see their points and rewards and add the card to their Apple or Google wallet.
Italian and English
The website in two languages, built to be found on Google Search and Maps.
2 · The management software
What the staff use
This is where InTasca Restaurant came from, now available to other restaurants too.
See InTasca Restaurant
Maître area
Tonight's dining room at a glance: tables, arrivals, waiting list.
HACCP ready for inspection
Batches, dry ageing, temperatures and cleaning, with the PDF report in one click.
Till and food cost
Every evening's close with the cost of each dish and the e-invoice.
Roles
The owner decides who sees what: till, floor, kitchen.
3 · Social media
What people see from outside
Filming in the dining room and the kitchen, editing the reels, publishing on Instagram and TikTok.
How it went
Today bookings come from the website and go straight into the floor plan. At the end of the evening the owner sees covers and food cost without redoing the sums by hand.